Toronto · Marketing Architect
Your next customer is looking for you right now. Are they finding you, or your competitor?
I've been the marketing engine behind businesses generating $30M+ in annual revenue, from healthcare networks to B2B industrial manufacturers and consumer tech launches. Now I lead growth initiatives for operators with real revenue at stake.
Impact
Here's what happens when your marketing actually works
In revenue under my marketing management
From keeping 35 dental clinics booked solid to filling luxury retail pipelines, I've been the marketing engine behind serious revenue.
Return on every ad dollar spent
When you invest $1 in ads, you should expect way more than $1 back. My clients average 12x. The industry average? Around 4x.
Less money wasted on bad ads
Most businesses are bleeding ad budget to the wrong people. I find the leaks, plug them, and put that money back to work.
Case Studies
Real operators. Real growth.
Every brand is different. The outcomes speak the same language: faster acquisition, less wasted spend, and growth their leadership can measure.
Dentalook
Architected the digital growth engine for a 35-clinic healthcare network
As Head of Marketing, built the entire digital infrastructure from the ground up: 300+ landing pages, location-level video, paid acquisition, and the operational systems to run it across every clinic. Doubled new-patient acquisition across the network.
The Fitzroy
Developed the paid-social engine that powered a fashion brand's launch into profitability
Built the entire paid-social presence for a dress-rental fashion startup from zero: the TikTok content and ad engine, Meta performance campaigns, and the audience architecture behind both. Managed the program end-to-end and turned paid media into a profitable customer acquisition channel.
Titan Walk-In Coolers
Led the demand-generation overhaul for a B2B industrial manufacturer
Their paid program was being eaten alive by Google's automated bidding with nothing to show for it. We rebuilt the campaign architecture around real buyer intent and delivered industrial lead flow at 3x the category benchmark, while clawing back 20% of budget that had been quietly wasted.
EverPrime
Developed an AI-powered consumer health platform end-to-end across iOS, Android, and web
Built the full product and go-to-market for an AI-powered supplement intelligence platform serving the biohacking and longevity audience. React Native mobile across iOS and Android, Next.js marketing site, Supabase backend, and a custom AI scoring engine evaluating ingredients across safety, evidence quality, and personal fit.
Johny Watches
Restructured the digital acquisition strategy for a luxury watch flagship
Took over a Google Ads program bleeding spend and rebuilt it from the ground up: call tracking, competitor conquest, and a clean account architecture. Same lead volume, $75 lower per lead, with measurable lift on branded demand.
Little Kickers
Powered the national franchise rollout for a kids sports brand across Canada
Optimized the marketing budget powering Little Kickers' Canadian franchise expansion. Strategic budget reallocation kept enrollment growth on track while freeing capital to fuel new-territory launches.
Safra
Developed an end-to-end go-to-market strategy for a travel-tech founder pre-launch
Engaged ahead of public launch to architect the customer acquisition foundation: market gap analysis, audience segmentation, channel positioning, and a 12-month launch roadmap. The strategic blueprint that turned a beta product into a launch-ready company.
Yole
Drove the new-market launch marketing for an international frozen yogurt brand entering Toronto
Built the local launch infrastructure behind Yole's expansion into the Toronto metro: local demand generation, location-launch playbook, and the positioning that brought a global F&B brand into a new market. Shops opened with day-one traffic.
Services
The full marketing playbook, engineered for revenue at scale.
Every channel. Every metric. Every dollar of spend. Architected around the outcomes leadership reports on, not the vanity ones.
Performance Media
Multi-channel demand engines, not one-off campaigns
Coordinated paid acquisition across Google, Meta, LinkedIn, TikTok, and programmatic, engineered as a single demand system. Built for operators tracking pipeline and revenue, not just impressions.
Search & Authority
Own the entire surface area of your category
Technical SEO, content systems, local presence, and digital PR, architected so when buyers research your category, your brand is the answer they keep finding.
Brand & Creative
Brand storytelling worthy of the boardroom
Identity systems, launch creative, ad systems, and editorial content, built around the audience that signs the contract, not the ones who scroll past it.
Analytics & Attribution
Visibility that earns C-suite confidence
GA4, attribution modeling, custom dashboards, and the marketing infrastructure that turns spend into a board-ready number every leadership team can defend.
GTM Strategy
12-month growth roadmaps operators actually run
Market sizing, competitive positioning, channel architecture, and a 12-month roadmap. The strategic blueprint built before a dollar moves into media.
PR & Authority
From operating in your market to defining it
Press placements, thought leadership, and category positioning. I've put myself on CBC National News and magazine covers. The same playbook works for the brands I lead.
Credibility
Not just talk. National recognition.
Featured on national news, magazine covers, and recognized as an innovation leader across media.
CBC National News
National TV coverage as industry expert
Magazine Cover
Cover story feature
WDSU Local TV
US news placement
From Clients
Don't take my word for it.
Working with Ahmed was an eye opener. The minor changes to our large marketing budget were simple but saved us a lot of time and had a massive role to play in the success of our national deployment of the Little Kickers franchise in Canada.
Ahmed’s strategic vision and in-depth market insights have been instrumental in crafting a roadmap for Safra’s upcoming launch. His innovative approach identified critical gaps in the travel app landscape and laid a robust foundation for rapid customer adoption.
About
A decade of making businesses impossible to ignore
I started my career building GizmoGrind from a dorm room into a nationally recognized tech brand, featured on CBC National News and magazine covers before I graduated.
From there I became Head of Marketing at Dentalook, where I was responsible for the marketing operations behind 35 clinics generating tens of millions in annual revenue. I built their entire digital strategy from scratch.
Today I lead growth initiatives across B2B industrial, healthcare networks, luxury retail, fashion, consumer tech, franchise, and travel. Bringing the enterprise-level marketing thinking that scaled a clinic network to operators with serious revenue at stake.
Get Started
Let's make your marketing work for you
You've seen the results. Let's talk about getting yours.